A Citizen-Centric Approach – Are we ready?

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It was Chinese philosopher Confucius who in 450BC wisely said “Tell me, and I will forget. Show me, and I may remember. Involve me, and I will understand”.

It was Abraham Lincoln in 1863 who talked of a “Government of the people, by the people, for the people”.

Most recently, it was Barack Obama who suggested “We don’t ask you to believe in our ability to bring change, rather, we ask you to believe in yours.”

The theory of involving people in decision-making that affects them is certainly not a new concept. But yet here we are in 2013 still preaching the citizen-centric approach! To be fair on all of us, whilst the concept has been around for thousands of years from my observations of the ‘western world’, we are finding ourselves coming out of a couple of decades where the focus has become incredibly Government-centric, or organisation-centric as shown in the graphic above.  This time saw processes becoming centred around the programs and services of the organisation; kept tightly in check by policy, procedure and legislation. And all of the above were of course held close to the hearts of many a decision-maker, manager, executive or elected representative. ‘People’ didn’t feature in the process other than being the receiver of the end program or service.

It brings me great pleasure however to see that a citizen-centric approach is on the radar of many a public servant. I’m also seeing more and more desire from citizens themselves to be at the centre of Government processes. Ok ok, none of us are really all that keen on the politics side of things (especially in Australia right now!) but when it comes to our communities – our social networks, our living and working conditions, and the broader environmental and cultural conditions of where we live, work and play – we want to be part of it.

This graphic aims to demonstrate the old organisation-centric way of working, versus the new citizen-centric approach. The question of course isn’t whether to apply this model to our work or not – it’s coming whether we like it or not! The question is whether we are ready?

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